The Evolution
By Ava Abhelakh (CEO 2025)
DUDIDOSA was born from my mother's intimate journey, a raw, powerful expression of vulnerability, desire, and healing. Watching her transform pain into passion taught me that sexuality isnβt just personal, itβs generational.
Now, Iβm continuing that legacy with a new vision. My name is Ava. I grew up surrounded by women who were strong, soft, complex, and intuitive but I noticed that even the boldest among us carried shame, silence, or awkwardness when it came to sexuality.
Thatβs why DUDIDOSA matters to me. Iβm here to build a brand that feels like elegance with a dash of IT girl. A brand that helps
women feel sexy, connected, and seen not just in the bedroom, but in their everyday glow.